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There are three fonts in total, they are:Seoul Hangang Font\Seoul Namsan Font\Seoul Alrim Font
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Basic Font Information
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- Font Name: 서울알림체 Medium
- Font Subfamily: Regular
- Subfamily ID: 1.020;PTL ;SeoulAlrim-Medium
- Full Name: 1.020;PTL ;SeoulAlrim-Medium
- PS Name: SeoulAlrim-Medium
- Version: Version 1.020;Build 20250218
- Font Weight: 500
- Manufacturer: Seoul Metropolitan Government
- Designer: Tlab; July Type
- Description: 서울알림체 Medium
- Copyright: Copyright © 2024 by Seoul Metropolitan Government. All Rights Reserved.
- Trademark: SeoulAlrim is a trademark of Seoul Metropolitan Government.
- Manufacturer URL: https://www.seoul.go.kr/
- Designer URL: https://www.tlabfont.com/;%20https://www.julytype.com/
- License Info: Seoul Metropolitan Government.
- License URL: https://www.seoul.go.kr/
- Font Family Class: No Classification
- Embedding Permission: Unknown (8)
- Glyph Count: 12266
- Character Count: 28149
- File Size: 971 KB
- File Extension: .otf
- MD5: 306fea6e9726ccac2f5f9aec7cc09364
Font Overview
The Seoul Typeface embodies the upright spirit of scholars and the refined beauty of empty space. Its design reflects the openness of traditional hanok architecture and the graceful curves of roof tiles. Named after the Hangang River and Namsan Mountain, the typeface strengthens Seoul’s identity and promotes pride in Hangeul culture. The Seoul Alrim Font is optimized for public information displays with high readability and practicality, helping to deliver information clearly and efficiently.
Characteristics of Seoul Hangang Font
Symbolic Font: A typeface that embodies the identity of Seoul (2008).
- Serifs were shortened to give the font a contemporary edge
- Simple vowel endings for clean readability
- Removed protrusions to create a spacious balance
- Expressed openness to preserve the font’s unique identity
- Vertical and horizontal strokes are well balanced to improve readability
- Simplified consonant endings for clarity
Characteristics of Seoul Namsan Font
Symbolic Font: A typeface that embodies the identity of Seoul (2008).
- The asymmetrical “ㅅ” shape emphasizes the natural movement of characters
- Reduced character width for a more spacious appearance
- Wider spacing between letters enhances readability
- Korean-style curves highlight cultural identity
- Varied baseline adds rhythm and improves sentence legibility
Characteristics of Seoul Alrim Font
- The shapes of “ㅅ” and “ㅈ” reflect the natural motion of handwriting, adding a modern, human touch
- Uniform width and a square structure provide stability and balance
- Simple and clean letterforms ensure easy readability
- Gentle horizontal curves create a positive impression
- Fan-shaped stroke endings improve legibility and clarity of information delivery
Font Source
https://www.seoul.go.kr/seoul/font.do
https://english.seoul.go.kr/seoul-views/seoul-symbols/5-fonts/
License & Usage Terms
Seoul Typeface is free for anyone to download and use.
*However, actions such as selling, transferring for profit, or redistributing the font without permission are prohibited.
Licensed under the Korea Open Government License (KOGL)
Version Updates
Font Design Files
The Seoul Metropolitan Government has developed 23 font types under the Seoul Typeface to enhance the city’s identity and brand value.
Seoul Hangang Font: 4 styles (Light, Medium, Bold, Extra Bold)
Seoul Namsan Font: 4 styles (Light, Medium, Bold, Extra Bold), 1 vertical type
Seoul Hangang Extended Font: 5 styles (Light, Medium, Bold, Extra Bold, Black)
Seoul Namsan Extended Font: 5 styles (Light, Medium, Bold, Extra Bold, Black)
Seoul Alrim Font: 4 styles (Medium, Bold, Extra Bold, Heavy)
Seoul Hangang Font:Version 3.2.0
Seoul Namsan Font:Version 3.2.0
Seoul Alrim Font:Version 1.020 20250218
Font Usage Scenarios
The font usage scenarios outlined in the tables below are compiled based on practical experience. They include, but are not limited to, the illustrative categories listed, and are provided for reference only—they do not constitute legal advice.Should you have any questions, concerns, or objections, please consult the font brand owner directly or seek advice from a qualified legal professional.Entries marked as “Unknown” indicate that no relevant information was found; please verify such details independently.
| Usage Scenario | Detailed Description | Permission |
|---|---|---|
| Poster Design | Font usage for poster design (including roll-up banners, backdrop boards, poster prints, promotional flyers, etc.) |  |
| Packaging Design | Font usage for physical product packaging design (including food, daily necessities, office stationery, hardware & electrical supplies, computer/digital products, CD/DVD labels, etc.) | |
| Brochure Design | Font usage for brochure design (including promotional brochures, property brochures, product manuals, etc.) | |
| Office Document Design | Font usage for office document design (including PPT presentations, work reports, business proposals, strategic plans, etc.) | |
| Print Advertising Design | Font usage for print advertising design (including newspaper ads, magazine ads, etc.) | |
| Outdoor Advertising Design | Font usage for outdoor advertising design (including light box ads, vehicle wraps, building facade ads, billboard ads, public transport station ads, etc.) | |
| Resale Product Design | Font usage for design of resellable products (including calligraphy books, phone cases, greeting cards, postcards, calendars, mugs, T-shirts, etc.) | |
| Film & Television Production Design | Font usage for film/television production design (including movies, TV dramas, special programs, scrolling on-screen text for TV/film content, etc.) | |
| Video Advertising Design | Font usage for video advertising design (including TV commercials, movie theater ads, short video ads, corporate promotional videos, etc.) | |
| Online Advertising Design | Font usage for third-party online platform design (including Baidu, Sogou, 360, Toutiao, Taobao, Google, Bing, and other search/advertising platforms) | |
| Website Design | Font usage for website, H5 application, or mini-program design (including UI elements, illustrations, in-site advertising, etc.) | |
| E-commerce Store Design | Font usage for third-party e-commerce store design (including Taobao, Tmall, JD.com, Pinduoduo, Amazon, eBay, Shopify, and other e-commerce platforms) | |
| Trademark Design | Font usage for trademark design (including corporate/product logos, trademarks, registered trademarks, etc.) | |
| Publication Design | Font usage for publication design (including books, supplementary manuals, audio-visual products, internal newsletters, newspapers, magazines, association journals, annual reports, etc.) | |
| Embedded Application Design | Font usage for various embedded applications (including integration into iOS/Android/HarmonyOS/Windows/macOS apps, electronic displays, electronic dictionaries, printers, set-top boxes, navigation devices, SoC chips, web pages, H5 apps, mini-programs, audio-visual products, e-books, e-newspapers, e-documents, e-courseware, etc.) | |
| Social Media/Content Creator Design | Font usage for self-media/ content creator design (including Weibo, WeChat, WeChat Official Accounts, Toutiao, Douyin, Kuaishou, Facebook, Twitter, and other social media platforms) | |
| VI (Visual Identity) Design | Font usage for Visual Identity (VI) design (including standard wordmarks, wayfinding manuals, corporate brand guidelines, etc.) | |
Download
File name:seoul_font3.zip
File Size:48MB
Download Seoul font from FontsFOX
Download font from official website
